Experience Design: What Is It and How Can It Benefit You?

By: Melissa Brown Have you ever left a store or event amazed by the atmosphere?  Have you ever stopped shopping at a store not because of a poor product but because the service you were given left a bad impression?   Experiences matter to people. Customers across the country and around the world are beginning to expect better experiences from the companies they are buying … Continue reading Experience Design: What Is It and How Can It Benefit You?

Crucial Conversations: Tools for Talking When Stake Are High

We live in a world everything from sports to politics is polarized. Even the most casual conversationalists wil stop at nothing to prove that their team, party, or points-of-view is the best and most correct. Little, if any, consideration is given to listening and understanding the other perspective, causing problems in every facet of our lives. Crucial Conversations asserts that we can learn and develop … Continue reading Crucial Conversations: Tools for Talking When Stake Are High

Book Review: Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones

By Sam Lambert   When he was a star high school baseball player, James Clear suffered a traumatic head injury during a game, which severely debilitated his health, his self-esteem, and his prowess as an athlete for the rest of his high school years. Despite this major setback, he later became the “top male athlete at Denison University” while also excelling academically. How was he … Continue reading Book Review: Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones

Why COVID-19 shouldn’t affect your success | Podcast Spotlight: Mitt Romney

“I think we all recognize that the life that we enjoy—our economy, our health, the nature of our social interactions—all those things are far more fragile and vulnerable to disruption than we would have imagined.” Above are the words of Senator Mitt Romney on the Marriot Student Review’s podcast, Measuring Success Right. During this worldwide pandemic, Romney has been in the middle of legislation, discussing … Continue reading Why COVID-19 shouldn’t affect your success | Podcast Spotlight: Mitt Romney

Tracy Maylett – Podcast Review

When 9/11 happened, Tracy Maylett was on a U.S. Air Force base giving trainings to various domestic and international leaders about communication and working together. He describes the emotion surrounding the announcement and the actions of people crying together for hours. He mentions that coming home a few days later he noticed something. People were acting differently, treating each other differently, and seeing each other … Continue reading Tracy Maylett – Podcast Review

The Experience Economy: Does your business deliver what consumers really want?

Katie Vassar   Anyone who has ever been to Disneyland knows they aren’t paying an exorbitant fee just to ride roller coasters for a day. No; they go to meet their favorite Disney characters, smell the sweet scent of cinnamon churros in the air, visit expertly crafted sites from their favorite movies, see amazing sights, and experience it all with their loved ones.  Anyone can … Continue reading The Experience Economy: Does your business deliver what consumers really want?

AI in Advertising: Will It Replace Us?

By Bryan Samuelsen   Indulge me in a thought experiment. The year is 2050, and every action you take is observed, analyzed, and rated. These ratings contribute to your overall “social score.” If your social score is low enough, you are deemed “untrustworthy.” Your air travel is restricted. Public venues display your personal information so that others know you are untrustworthy. Your children may be … Continue reading AI in Advertising: Will It Replace Us?

Domestic Outsourcing: Bridging the Gap Between Urban and Rural America

Abstract: With rural communities struggling to keep up with urban powerhouses of economic activity, domestic outsourcing of business services represents one possible solution. High-skill job opportunities distributed beyond the suburbs of technology hubs will help rural communities gain much-needed economic hope and reduce the consequences of brain drain in rural communities. At the same time, urban centers will find relief from the symptoms of growing … Continue reading Domestic Outsourcing: Bridging the Gap Between Urban and Rural America